The Pursuit of Client Happiness : Bring in the Shadow Resource
Most people think a happy customer is a myth. However, it’s the emotion of happiness that usually drives customers to choose your brand over all else. While pursuing the hearts and minds of customers can seem daunting and challenging, it need not be so.
With the help of shadow resources, organizations can:
1. Safeguard clients from unexpected losses and deliver continued value
2. Prevent employee burnout by having stand-by resources who can quickly grasp requirement needs and be hands-on in implementation if or when the need arises.
3. Empower employees to learn different technologies and avoid propagating a culture of hero worship.
4. Ensure that an organization’s customers equally stand to gain a ton of value from the project’s implementation.
