
Industry Titans that Failed at Digital Transformation
Digital transformation can be a powerful change agent for organizations, but it can also fail, particularly when an organization hires the wrong tech partner, shortens the testing phase, and relies heavily on outdated systems and practices. This article examines the reasons behind the failure of the digital transformation efforts of two major companies namely Haribo and MillerCoors:
Haribo:
Failure to re-evaluate existing business processes to ensure alignment with their overarching operational model
Failure to develop a proper risk mitigation plan to address supply chain setbacks
Failure to perform system checks in a designated testing environment that would have had the bandwidth to simulate real-life operations.
MillerCoors:
Re-using outdated contracts to plan out their digital transformation project
Choosing the wrong technology partner to aid in their digital transformation initiative
Hiring an army of outside consultants to oversee the project instead of relying on employees to drive the digital transformation initiative














